Welcome to the Over The Moon Blog

The field of public relations is rapidly changing on a daily basis. Print, broadcast and Internet media are evolving so quickly that most people and organizations cannot keep up. In the age of Social Media and Citizen Journalists, new rules apply...while some rules have never been more valuable. In the post-Tiger Woods era, sports marketing will never be the same. How do companies stand out? Who is doing a good job? The Over The Moon blog will delve into these subject, analyze developments in the field and attempt to add thought-provoking and occasionally humorous perspectives on communications in the second decade of the 21st century